Hailing from the Blackpool seaside, Calum is a proud Northerner and ex-Londoner now settled in the Cheshire countryside. After swapping fish and chips for pitch decks, he’s spent over twelve years in advertising, carving out a career as a seasoned creative (Creative Director and Art Director who writes) who’s known for big ideas, sharp insights, and storytelling you can’t ignore.

His portfolio spans everything from household-name brands to ambitious start-ups looking to make their mark. Whether he’s shaping a brand’s voice, nurturing talent, or charming clients with his Northern wit, Calum brings a blend of creativity, curiosity, and good humour to every project.

Before adland, he had a stint on Savile Row — which might explain his eye for detail and love for the arts. Outside the office, you’ll find him deep in a Spotify rabbit hole or binge-watching everything from The Bear to Married at First Sight (no shame).

Driven, collaborative, and always ready to roll up his sleeves, Calum brings energy and experience to every brief. Just don’t ask him to choose between north and south — he’s loyal to both.